Fashion Celebrating Strength & Style – Gift Her Something Special this Women’s Day

Celebrating Strength & Style – Gift Her Something Special this Women’s Day

2018 Mar 2

In an ever-changing landscape of mindsets and ideologies, Women’s Day has become a much celebrated and appreciated occasion around the world. It is a day where women (and men, too) unite, in attempts to bring about female empowerment, commemorate the importance of women’s rights and appreciate the complex entity that is a woman. Not that it requires a specific day, but Women’s day is another special chance to spread some love and cherish the special women in your life – be it your mother, sister, partner or friend and what better way to do so than get your beloved something special? The world around has spent years coming up with the fanciest ideas but there’s nothing more special than simple things that last long and appreciate women for who they are. So, this Women’s Day, think individuality and freedom of expression. Think Fashion!

A woman’s style constantly reflects upon her personality. If you know her style, you have the key to her heart. Many battles have been fought and many an argument have been won over what women should and should not wear, so this Women’s day, get your beloved something that is uniquely theirs. Something that allows them to express themselves according to their own unique tastes and essentially something that allows them to be themselves. had identified this spirit of women at its inception. This Women’s Day with their mini-movement #WearYourSuperpower, Sri Lanka’s beloved online shopping store is encouraging women world over to identify their own personality as their superpower and to let their style be an extension of themselves. They are also announcing the launch of their phygital “concept store” on Women’s Day to bring the customers closer to what has been loved ever since they launched online. Offering promising choices from comforting, spirited, bold to double-duty through Urban Island, Urban Drape along with curated partner brands, this International Women’s Day, you can make your gifting choices absolutely special—something that embodies your loved ones personality to the T. Here’s a personality breakdown and some perfect gifts to go along to help you make your picks from

The Workaholic

The workaholic woman is the ultimate boss lady and would love something that strongly represents her while subtly underlines finesse and elegance in ways both modern and simplistic. Delve into a collection of office wear perfect for the working woman!

The Rooted Modernist

Let’s face it – a Sri Lankan woman simply can’t go wrong with a gorgeous saree! If the special woman you want to gift this women’s day is modern yet rooted in her heritage and adores her six yards, look out for unique pairings of colour that just seem to work together to give a timelessly elegant look perfect for formal events. After all, sarees take on a whole new chic and modern appeal. Check it out here!

The Beach Girl

If she’s a beach lover, you just can’t go wrong with this. It requires no research to know that she would love spending time by the shores of Sri Lanka, and what better way to add some effortless style to her wardrobe than gifting her a collection of swimwear from the finest brands? Whether she prefers a sporty look or something that’s relaxed, the options are unending!

The Partygoer

For those classy night outs and the heart of the party type of girl, pick her a look that that transitions easily from an evening out to night-long party. Minimal need of accessories means keeping it no-fuss—she would love it! Check it out here!

The Laidback Ladies

If the special woman you want to gift is more of the relaxed type who simply loves casual vibes, fear not! places emphasis on versatility and comfort so they have outfits for any casual occasion that will have you feeling good and looking effortlessly stylish. So if her idea of relaxing is just spending time lounging around the city or indulging in a brunch, these looks are made for her.


Any woman plays several roles in one day, from mother to chef to teacher, making them everyday superheroines who inspire in their own individual way. No matter what role she is playing, her uninhibited self is the best version of herself. As you gift them a way of personal expression this Women’s Day, inspire them to wear their superpower and nominate them to share it with Check out the #WearYourSuperpower movement on Facebook @fashionmarketlk & on Instagram at fashionmarketlk.